“Hooking your arm through the loops of a smart, sassy handbag will smarten your look and sharpen your wits.”
Vanessa Murray our ladieswear buyer has an eagle eye for upcoming brands. She knows just what will work for A Hume ladieswear and can appraise the quality and appeal of a collection with dizzying speed.
On a recent buying trip it was emerging handbag brand Modalu England that caught her eye and she snapped to attention with military haste, she says:
“Modalu were already on my radar as a brand to watch and casting an eye over their stand I instantly clocked their cult bag, the Pippa. It’s a gorgeous butter soft leather grab bag worn with such loyalty and devotion by Pippa Middleton that the company named the bag after her.’
‘Having now scrutinised the bags – inside and out – and the brand, I’m happy to say Modalu are a company I really admire – and very good news for women. Simple yet cleverly designed handbags inspired by the couture collections that combine exquisite leathers and astonishing detail, yet without the staggering premium.”
We all know that hooking your arm through the loops of a smart, sassy handbag will smarten your look and sharpen your wits. Equally there is little doubt that a woman carrying a chic, well-organised handbag, bereft of stray pens, or a confetti of old receipts, will stride confidently through life.
Sadly though until now there has been little to fill the gap between high street handbag and high-end arm candy.
Modalu – pronounced Mo-der-lu – are a breath of fresh air and Vanessa knew they’d be a perfect fit for A Hume.
“Modalu aim to create quality handbags that have the same strong personality and identity as the wearer and that’s completely in tune with my vision for A Hume ladieswear – above fashion and all about quality and style.”
For A Hume, Vanessa has handpicked pieces from Modalu’s core collection which includes The Pippa, in it’s original A4, iPad friendly, multi-compartmental form, and the sized-down, easy swing Pippa Mini Grab as well as select signature styles in soft seasonal colours.
To see the full tempting array in all it’s glory visit the Modalu brand page on the A Hume website.
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